Service Before Content: Creating experiences online that people will pay for. from YABOYA on Vimeo. I gave this presentation at Bizcamp Dublin on the 29th May, 2010. In it, I suggest that in order to sell something online, media companies and other content producers must re-assess what exactly are the problems they are solving and [...]

Read the article at observer.com A fair assessment that quality journalism is a service that should cost something. But are there customers out there who would be compelled to pay? Posted via web from YABOYA’s Posterous